QR code marketing for real estate projects

Every property ad, counted in site-visit enquiries

Project launches lean on print, hoardings and site banners. Adscano gives each of them a trackable enquiry QR, so your sales team gets the leads and you learn which placement filled the site-visit calendar.

Free plan, no card. Paid plans from ₹2,999 a month including GST.

How it works

Set up the enquiry page

Project name, configurations and the offer (price list, brochure, free site visit), with a lead form or WhatsApp button.

Code per placement

Separate codes for each newspaper, hoarding, site banner and channel-partner flyer.

Route leads to sales

Leads arrive in Adscano in real time and can go straight to your CRM or a WhatsApp workflow by webhook.

What you get

Enquiry capture

Name and mobile, plus a question such as preferred configuration or budget.

Per-placement results

See which paper, hoarding or banner brought enquiries, not just scans.

Channel-partner tracking

Give each partner's flyers their own code to see who actually generates walk-ins.

Hindi or English

Visitors switch the landing page language with one tap.

CRM hand-off

Webhook every lead to your CRM or sales tool as it arrives.

Monthly reports

A clean summary for management or the marketing agency.

The regulatory QR and your enquiry QR

In Maharashtra, MahaRERA has required project advertisements to display the project's registration QR code, next to the registration number and website, since 1 August 2023, and it has acted against hundreds of projects that left it out. That code points to the regulator's project page; it is a compliance requirement, not a lead source. Check the current MahaRERA orders and your state's RERA rules for exact placement and size.

Your enquiry QR is a separate code with a separate job: capturing the buyer's interest. Keep the two clearly labelled (for example "MahaRERA registration" and "Scan for price list") so buyers scan the right one and neither confuses the other.

The best-performing enquiry offers are concrete: the price sheet for a configuration, a free site-visit slot with cab pickup, or the floor plan. Ask for little on the form, a name and mobile number, and let your sales team qualify on the call.

Common questions

Does the Adscano QR replace the RERA registration QR?

No. The registration QR is issued for compliance and links to the regulator's project page. The Adscano QR is a separate enquiry code; keep both on the ad, clearly labelled.

Can leads go to our CRM?

Yes, by webhook to any CRM or automation tool that accepts one, or as a CSV export.

Can each channel partner have their own code?

Yes. Add a placement per partner and compare the enquiries each one brings.